• Intellectual Property and Material Use Policy

Intellectual Property and Material Use Policy

1. General Provisions

1.1. This Policy determines the legal regime for the use of intellectual property rights objects posted on the Site, as well as the procedure for protecting such rights.

1.2. All materials on the Site are the result of intellectual activity and are protected in accordance with the legislation of Ukraine and international treaties in the field of intellectual property.

1.3. Use of the Site constitutes unconditional acceptance of this Policy.

2. Intellectual Property Objects

2.1. The objects of intellectual property rights are, in particular:

  1. texts, product descriptions, content; 
  2. marketing formulations, slogans, positioning; 
  3. Site design, structure, UX/UI solutions; 
  4. graphic elements, identity, visual solutions; 
  5. databases and information selection; 
  6. software solutions and Site operation logic; 
  7. product names and system concepts; 
  8. legal documents, including offers, policies and other materials; 
  9. any derivatives or combinations thereof materials.

2.2. Even partial reproduction of the above elements is considered to be the use of an intellectual property object.

3. Trademarks and Designations

3.1. The MILLOR ELEMENTS designation, as well as other commercial names, logos and branding elements placed on the Site, are the objects of the Company's intellectual property rights or are used on legal grounds.

3.2. The specified designations are those for which the Company has filed an application for trademark registration and/or for which the Company has the relevant intellectual property rights.

3.3. Any use of the above-mentioned marks without the prior written consent of the Company is prohibited, including:

  1. as part of domain names; 
  2. in advertising materials; 
  3. in commercial offers; 
  4. in metadata and keywords; 
  5. in product and service designations. 

3.4. The use of signs similar to the degree of confusion is also considered a violation of intellectual property rights.

4. Legal regime of use

4.1. Any use of the Site materials is permitted only with the prior written consent of the Company.

4.2. The User is granted a limited, revocable, non-exclusive right to view the materials solely for personal, non-commercial use.

4.3. Any use that goes beyond the scope of the specified right is prohibited.

5. Direct prohibitions (anti-copying)

5.1. It is strictly prohibited:

  1. full or partial copying of texts;
  2. paraphrasing (rewriting) in order to circumvent the ban;
  3. copying the structure of the Site or the logic of information presentation;
  4. use of marketing concepts, positioning and system ideas;
  5. copying legal documents, including their adaptation;
  6. automated information collection (parsing);
  7. use of materials in commercial activities;
  8. creation of derivative products or services based on the Site materials;
  9. use of the Company's designations, including those similar to the degree of confusion, in:
    • contextual advertising (Google Ads and other systems);
    • targeted advertising (Meta, Instagram, etc.);
    • SEO optimization, metadata, keywords;
    • domain names and subdomains.

6. Presumption of infringement

6.1. In the event of detection of materials that are significantly similar to the materials of the Site, such materials are presumed to have been created in violation of intellectual property rights, unless otherwise proven by the relevant person.

6.2. The Company has the right to use expert, technical and analytical methods to prove the fact of copying.

7. Commercial value and know-how

7.1. The structure, texts, positioning approaches, product presentation system and other elements of the Site constitute commercial value and are the result of significant intellectual and financial investments.

7.2. Such elements may be considered as know-how and trade secrets within the meaning of the law.

8. Protection of rights

8.1. In case of violation of rights, the Company has the right to:

  1. demand immediate cessation of the violation; 
  2. demand removal of content; 
  3. apply to hosting providers, marketplaces, advertising platforms; 
  4. initiate blocking of content or resource; 
  5. apply to court; 
  6. demand compensation for damages; 
  7. demand compensation for illegal use; 
  8. send claims (cease and desist) demanding cessation of the violation. 

9. Liability

9.1. Violation of intellectual property rights entails liability in accordance with the legislation of Ukraine and international norms.

9.2. The Company reserves the right to demand compensation in the maximum amount provided for by law.

9.3. Use of materials without permission is considered a deliberate violation.

10. Notice & Takedown

10.1. The Company applies a rapid response procedure for violations.

10.2. To report a violation, you must send an application to:
Email: office@plaigroup.net

10.3. The Company has the right to initiate access restrictions to infringing content without warning.

11. Evidence base

11.1. The Company records:

  • dates of creation of materials; 
  • history of changes; 
  • publications on the Site; 
  • digital footprint. 

11.2. Such data may be used as evidence in court.

11.3. The Company has the right to use notarial certification of web pages, technical recording and other permissible methods of evidence to confirm the violation.

12. Final provisions

12.1. This Policy applies to all materials on the Site, regardless of the form of their display.

12.2. The Company has the right to change this Policy without prior notice.